White Sox news, Minor Leagues updates and more

April 5, 2010

New White Sox commercials: ‘Teamwork’ and ‘Hustle’ (video)

Filed under: Chicago White Sox — The Wizard @ April 5, 2010 2:49 pm
Tags: , , , ,

2.  White Sox Hustle: White Sox Hustle, it’s Black and White (0:30)

White Sox Hustle: White Sox Hustle, it’s Black and White (0:15)

And the ‘Prepare’ spot from February:

White Sox: Prepare 30
Somewhere far away from the cold of winter, the Chicago White Sox are preparing for the upcoming 2010 season.

White Sox: Prepare 15
Somewhere far away from the cold of winter, the Chicago White Sox are preparing for the upcoming 2010 season.

March 29, 2010

‘First Base’ commercial [UPDATE]

Filed under: Chicago White Sox — The Wizard @ March 29, 2010 10:22 am
Tags: , , , ,

Lazare:

“First Base,” one of the new spots debuting this week, is an homage to something most baseball fans probably don’t give much thought to — the first base bag. The voiceover theatrically reminds us there are only 30 of them in Major League baseball as the camera pans down a white line to finally reveal the bag itself in all its understated glory. Then we see a slow-motion image of White Sox left fielder Juan Pierre running toward first base as the voiceover announcer tells us, “You either sprint to first or jog back to the bus.” This spot ends with the tag “White Sox Hustle: It’s Black and White.” …

UPDATE: Video of the new commercials.

February 17, 2010

Sox begin “It’s Black and White” marketing campaign (video)

Filed under: Chicago White Sox — The Wizard @ February 17, 2010 1:17 pm
Tags: ,

Here’s the first spot (31 seconds):

http://chicago.whitesox.mlb.com/media/video.jsp?content_id=7169203

and the 15 second version

http://chicago.whitesox.mlb.com/media/video.jsp?content_id=7169205

BTW, here’s Jim’s alternate version (31 seconds).

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