Kenny hopes for good news from the marketing and ticket sales departments:
“Over the years, they’ve been able to step up and sometimes it’s not until the end of the season where you get certain things (money for their progress). We then can get an idea of ticket sales and sponsorships. We know they are working endlessly to try and get us more revenue, which then would give us more payroll to work with.”
The White Sox sold 200,000 fewer tickets in 2009 than they did in 2008. At an average of $50 a ticket, that’s $10 million.